The Parents Parnership

I recently developed a visual identity, web page, and brochure for "The Parents Partnership," a Bethlehem College and Seminary initiative to engage parents. This project culminated in a tri-fold brochure, designed to clearly communicate membership benefits for parents and children, and an "Engagement Worksheet," for which I made my favorite part of this project - a set of icons designed to encourage parents to engage in various capacities. My main objectives here were intuitive information architecture and a professional yet approachable aesthetic. 

Check out the web page at bcsmn.edu/parents.